For businesses

Your customers may already be talking about you. fraud.ca gives you a fair place to hear them, respond in public, and keep your details up to date — at no cost.

Why your business is listed

Listings are created from public and open data — such as the federal corporations registry and open map data — so that Canadians can look up a business before dealing with it. Being listed isn’t an endorsement or a complaint. Businesses can’t remove their listing to avoid reviews.

If your listing includes personal information about you as an individual (for example, a home-based business), email privacy@fraud.ca and we’ll review it.

Claim your page

Claiming your page is free and lets you:

• respond publicly to reviews and post as the business in discussions, with a Business label;
• update your hours, phone, website, service area and languages — changes usually show on your page right away;
• see recent reviews waiting for your response in one place.

To claim, sign in and press Claim this page on your business’s page. You’ll prove your connection in one of three ways:

1. Email at your business’s domain — we send a link to an address at your website’s own domain (for example info@yourbusiness.ca). Usually instant.
2. A code on your website — add a short code to your homepage or your domain’s DNS, then press Check now. Usually instant.
3. Documents — upload something showing your name and the business (for example articles of incorporation naming you as a director, or a utility bill in the business’s name). A person checks it, which can take a few business days.

Addresses at free email services and pages on social networks or website builders can’t prove ownership on their own, so those businesses use documents. Uploaded proof isn’t made public and is used to check your claim.

By claiming a page you confirm you’re authorized to act for the business. We can remove access at any time — for example if a claim turns out to be false, or if the page is used to mislead or to pressure reviewers.

What claiming can’t do

No business can pay to remove, hide or change a genuine review — and claiming doesn’t let you edit or delete reviews either. Reviews are moderated the same way whether or not a business has claimed its page.

When you disagree with a review

1. Respond publicly. A calm, factual reply is often the most effective thing you can do — readers can see both sides.
2. Report it with the Report button on the review if it breaks our guidelines — for example if it’s fake, from a competitor, contains personal information, or accuses someone of a crime without describing what happened. Reports that can’t be settled from the text alone — like “this person was never our customer” — are generally passed to a person; you can add details to help us check.
3. Send a legal notice to legal@fraud.ca if you believe a review is unlawful, as described in our Terms of use.

We don’t remove reviews simply because they’re negative or because a business disagrees with the facts. When a review describes a dispute, both sides can be heard.

Please don’t

• offer discounts, gifts or anything else in exchange for reviews;
• ask only happy customers to leave a review;
• post reviews of your own business or your competitors, or have someone do it for you;
• pressure customers to change or remove their review.

These break our Terms of use and may lead to us removing the reviews involved or your access to your page.

Correct your details

Once you’ve claimed your page you can update some details yourself. Signed-in members can also use Suggest an edit on a business page; suggestions are reviewed before anything changes. Public-record details come from the government registry; to change them, update your filing with Corporations Canada — our copy may lag behind the registry.